If your company is typical, then you are most likely over communicating or under communicating. You are also probably sending only emails and delivering them in just one or two languages. Most companies have a much more diverse audience. MessageSpring gives you more delivery options and we support many languages. With our topic driven messaging, you can ensure that people get only what they want. If your company has social media accounts, you can link your social media accounts and post selected messages to social media automatically.

"MessageSpring is used most effectively when: 1) You allow your audience members to opt-in with our subscriber widget. The best way to do this is to add the widget to your company website. 2) You effectively group all of your audience members using our CRM segmentation feature. This allows you to communicate with any slice of your audience. 3) Create topics from which your subscribers / audience members can choose. This allows you to send people only what they want without annoying them with too much information. 4) Enable text to speech for all of your longer messages. Your audience will appreciate listening to long messages rather than reading them. As with most things, more effective use comes with practice. So, when you get your MessageSpring account, use it a lot and you'll get better."

Yes, MessageSpring is very secure. We have many kinds of technology and processes in place to ensure a safe and secure messaging environment.

"In one sense, MessageSpring is more secure than most other communication methods because it's an opt-in platform. And after opting in, it's very simple to opt-out. Also, we use all standard security protocols (e.g. HTTPS) to send information from point to point. Where possible and practicle, we also secure data while at rest."

Omnichannel is the practice of using all types of channels to serve audiences. From MessageSpring's perspective, Omnichannel allows our business customers to get messages out to their audiences in multiple channels. For MessageSpring, we support our MessageSpring app, email, SMS and four social media platforms: Facebook, Instagram, Twitter and LinkedIn.

Proximity beacons are small devices broadcasting a Bluetooth Low Energy signal that can be picked up by nearby devices (usually a smartphone) with an beacon enabled app. In our case, the beacon enabled app is the MessageSpring app. The moment the signal is detected by the MessageSpring app all kinds of events can be triggered. For example, if you have the MessageSpring app and you come near one of our beacons, the app will determine if a message should be delivered to you. If so, you'll get a message delivered to you (in your langauge) that will contain something important based upon where you are - such as a coupon good for discounts.